{"id":31063,"date":"2022-04-15T08:38:24","date_gmt":"2022-04-15T06:38:24","guid":{"rendered":"https:\/\/in-my-world.com\/40-trentetrois\/?p=31063"},"modified":"2023-07-03T23:17:42","modified_gmt":"2023-07-03T21:17:42","slug":"psg-la-plateforme-de-resell-goat-devient-partenaire-du-club","status":"publish","type":"post","link":"https:\/\/in-my-world.com\/40-trentetrois\/psg-la-plateforme-de-resell-goat-devient-partenaire-du-club\/","title":{"rendered":"PSG : la plateforme de resell GOAT devient partenaire du club"},"content":{"rendered":"

Le partenariat, sous forme pluriannuelle, verra l’entreprise am\u00e9ricaine verser plus de 50 millions d’euros au club de football parisien.<\/h2>\n

La plateforme digitale globale et lifestyle \u00e9galement connue pour le resell, GOAT, devient partenaire principal du Paris Saint-Germain. C’est \u00e0 se demander quand est-ce que les r\u00e9sultats du club repousseront les grands partenaires. N\u00e9anmoins tr\u00e8s probablement champion de France, le PSG s’est attir\u00e9 l’int\u00e9r\u00eat de GOAT, plateforme d\u00e9j\u00e0 bien connue dans le secteur de la street-culture. Livrant plus de 40 millions de membres dans 170 pays, elle est la concurrente principale du plus connu dans le monde, StockX.<\/p>\n

\"PSG-GOAT\"<\/p>\n

Sur le plan des actions concr\u00e8tes concernant ce partenariat assez in\u00e9dit dans le football, l’accord avec Goat devrait rapporter un peu plus de 50 millions d’euros au PSG sur trois ans selon le journal L’\u00c9quipe<\/a>. \u00c9galement, c’est \u00e0 partir de la saison 2022\/23, soit la prochaine, que le club portera le logo de l’entreprise sur son maillot. Il remplacera la QNB (Qatar National Bank) qui devrait tout de m\u00eame rester partenaire du club.<\/p>\n

>> \u00c0 LIRE AUSSI | Football : La valse des joueurs libres ?<\/a><\/h4>\n

\u00ab\u00a0GOAT est le partenaire id\u00e9al pour le club. Il renforce notre position d\u2019icone du sport et du style aupr\u00e8s des supporters dans le monde entier. Ensemble, nous allons d\u00e9velopper des exp\u00e9riences passionnantes et cr\u00e9atives pour s\u00e9duire les fans o\u00f9 qu\u2019ils soient.<\/em>\u00a0\u00bb a d\u00e9clar\u00e9 Marc Armstrong, Chief Partnerships Officer du Paris Saint-Germain. <\/em><\/p>\n

Cette d\u00e9cision de s’allier \u00e0 GOAT reste dans la direction que prend le PSG ces derni\u00e8res ann\u00e9es. Le club montre un attrait de plus en plus fort \u00e0 la mode, en t\u00e9moignent les multiples collaborations r\u00e9alis\u00e9es il y a moins de 5 ans. On a pu remarquer Koch\u00e9, 3.PARADIS, BAPE, Levi’s, et bien \u00e9videmment le partenariat durable et fructueux avec Jordan. \u00ab\u00a0Une exp\u00e9rience d\u00e9di\u00e9e au PSG sera lanc\u00e9e sur la plateforme GOAT, avec une s\u00e9lection d\u2019accessoires lifestyle et d\u2019objets du pass\u00e9, du pr\u00e9sent et du futur sigl\u00e9s Paris Saint-Germain.<\/em>\u00a0\u00bb annonce le club dans son communiqu\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"

Le partenariat, sous forme pluriannuelle, verra l’entreprise am\u00e9ricaine verser plus de 50 millions d’euros…<\/p>\n","protected":false},"author":20,"featured_media":31066,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[1],"tags":[2217,200],"yoast_head":"\nPSG : la plateforme de resell GOAT devient partenaire du club<\/title>\n<meta name=\"description\" content=\"Le PSG s'est attir\u00e9 l'int\u00e9r\u00eat de GOAT, plateforme d\u00e9j\u00e0 bien connue dans le secteur de la street-culture, pour devenir partenaire du club.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/in-my-world.com\/40-trentetrois\/psg-la-plateforme-de-resell-goat-devient-partenaire-du-club\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta 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